SUGAR DADDY

Melbourne’s cult tarts. What began as a COVID-19 side hustle by world-class pastry chef Gareth Whitton and his partner Catherine Way has grown into a beloved tart destination with multiple locations across Melbourne. Focused on doing one thing and doing it well –tarts– Tarts Anon serves up a rotating seasonal menu of sweet and savoury slices with fine dining technique. Over the last three years, we’ve partnered with Cat and Gareth on monthly campaigns, photography, videography, brand collaborations, and delivering multiple PR strategies to keep fans coming back.